June 11, 2012, Stratford, Ont – The Canadian Dairy XPO (CDX), a new large-scale dairy event and a first ever for Canada, will mix dairy agribusiness, breed associations, and the research community under one huge roof with dairy producers and global industry stakeholders.
In addition to hundreds of dairy product and service providers in the tradeshow halls, the event will feature a world-class speaker program, live milking robot showdown, working cow showcase, and an evening networking social. All will take place in the new Stratford Rotary Complex.
“Progressive and professional dairy producers will find significant return on their time investment at this event that is exclusively for the dairy industry,” says Jordon Underhill, one of the founders of CDX. “There is a lot of pride in this vibrant sector and producers need a national stage to gather for technology and education transfer.”
“We will operate in English, French and Dutch, the three major languages of the dairy industry in Canada,” says Tamminga. “We’ve chosen Stratford as the home of the event as it’s one of the hotspots of expansion in the Canadian dairy industry and it’s easy to get to.
Perth and surrounding counties make up one of the most important dairy regions in Canada. Within an hour’s drive of Stratford there are almost 3,000 medium- to large-scale dairy operations and that number is growing. Other global dairy events, such as the World Dairy Expo in Madison, WI, are overbooked with exhibitors. They agree that there is an opportunity for a parallel Canadian dairy event.
Major industry partners have already signed on with CDX. EastGen, a partner in the Semex Global Alliance, is one of several genetic companies that will showcase their best dairy daughters from across Canada live at CDX.
“There is a need in the global dairy industry marketplace for an all-Canadian showcase to the world,” says Brian O’Connor, general manager, EastGen. “We will showcase the best working cow genetics in a commercial loose housing set-up so producers can see the cows walk and move under natural conditions.”
“Today’s producers are business professionals who require continuing education to keep them competitive and in the know on the latest industry trends and technologies. We will implement a split format of speakers and workshops where producers earn CDX credits.”
In addition, CDX is in the process of assembling a steering committee comprised of progressive producers and CDX founding partners. This committee will give CDX management input and direction on all facets to ensure continuous improvement and national growth of the project.
“It is refreshing to see a new professional initiative for our Canadian dairy industry,” says Alain Lajeunesse, manager of market development and communications with Holstein Canada. “I like the two-day format with a 100 per cent focus on dairy. The Canadian Dairy XPO should appeal to all types of dairy producers across the country and beyond.”