Future-Proof Farming: Dealing with disruption
By Bree Rody
“Unprecedented times.” “New normal.” The last year has introduced several key phrases into our vocabulary that most of us would rather all forget. But as much as we’re all longing for a return to precedented times, the question remains: what happens the next time we have a new normal to deal with? Has COVID-19 taught the agriculture industry how to pivot quickly? Will producers and other professionals be ready the next time they need to make a big change on a dime? We speak with ag industry representatives about lessons learned from a quick pivot, and how it could help producers prepare if there is a “next time.”
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